Creating Effective Incentives Schemes in a Talent Short Market – How To Attract, Retain and Reward Top Talent

Trudy MacDonald

Managing Director & Founder at TalentCode HR

Award-Winning Speaker

Trudy has worked extensively with Boards, leaders, and leadership teams over the past 20 years and is a sought-after coach to leaders across industries.

She is an experienced CEO and an established business leader and thought leader in the areas of strategy, people, and culture. She specialises in empowering organisations to become great by maximising the performance and productivity of their people.

Trudy is a multi-award-winning speaker, having been honoured as “Speaker of the Year” by the world’s largest CEO network – The Executive Connection (TEC). She is a regular speaker to Leaders and Boards and frequently presents on the topics of strategy, high-performance organisations, and leadership at Industry Associations, Conferences, and Corporate Events. Her career is founded on an education in Organisational Psychology and spans Australia, New Zealand, the USA, and parts of Asia.

Outside of her professional work, Trudy is a competitive rower who has competed at World, National, and State Championships. She lives at Lake Macquarie and brings the same discipline, teamwork, and drive from rowing into her work with leaders. She has a deep passion for helping leaders realise their potential and create high-performing teams that deliver meaningful impact.