Business Development & Marketing

Business development & sales | Client & account management  | Marketing & branding | Communications & PR | Digital marketing and social media 

Media Release
Modern business concept. Converging lines of skyscraper facade in city downtown.

10 November 2015

Australasian Law Firms Missing Opportunities to Win Work in a Digital World

Australasian law firms are relying on traditional methods for winning new business for their firm, missing online opportunities and resisting improving their marketing and business development capability, according to new research by the Australasian Legal Practice Management Association (ALPMA) and Julian Midwinter & Associates (JMA).

Business Development & Marketing
READ
Report
Report released on 9 November 2015

2015 ALPMA/JMA Australasian Business Development & Marketing Benchmarking

The 2015 law firm marketing and business development research focused on understanding how well law firms are responding to the challenge of winning work in a digital world. The research explored which marketing and BD techniques (old and new) help law firms attract new clients and win new work, with a particular focus on identifying the most successful marketing and BD activities for generating new business enquiries.

Australia
Report Available Now
Business Development & Marketing
View more
Media Release

4 October 2015

CXINLAW Research: 78% of Law firms fail First Impressions Test

A new research survey by international Customer Experience specialists CXINLAW has revealed some significant, and potentially very expensive, service failings amongst Australian law firms.

Business Development & Marketing
READ
Report
Modern business concept. Converging lines of skyscraper facade in city downtown.
Report released on 31 October 2014

2014 ALPMA/JMA Australasian Business Development & Marketing Benchmarking

ALPMA/JMA Study finds law firms struggling with ineffective marketing & BD. The online research was conducted in September, 2014, and attracted more than 150 participants from law firms across Australasia. The final report "Taking the Pulse: Benchmarking Business Development & Marketing at Australasian Law Firms" is now available.

Australia
Report Available Now
Business Development & Marketing
View more
1 … 4 5 6