Australian Legal Practice Management Association Limited
Australian Legal Practice Management Association Limited
The Australian Legal Practice Management Association, or ALPMA, is the peak Australian body representing managers and lawyers with a legal practice management role...
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Meet Ashley Tulley

 

 

Ashley Tulley has been involved in professional services management since 1990.

Since that time he has been a “commission only” salesperson for an advertising business, spent seven years as a CEO of a Law Firm, owned a chain of eight retail outlets throughout regional Queensland, produced two television series for the ABC, and ran a rural insolvency practice for the four major banks in Victoria.
 

   

 

During this time he noticed one thing that made businesses perform well – they had excellent sales and business development structures, processes and systems in place. It displaced the myth that salespeople are extroverted and good talkers. What he found was that anyone can sell professional services if they follow a system.

Ashley is married and has three children. He is a keen commuter cyclist and plays guitar in a rock-band on the week-ends.

 

About Ignite

 

Ignite consulting was established in 2005 to help law firms design and implement better selling systems.

Ignite provides a range of training and consulting services to ensure fee-earners know how to convert leads into business opportunities and cross sell the client to other parts of the firm.

A large part of what Ignite does is to help firms set up structured referral systems that are monitored regularly.

 

 

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